How to Incorporate Reddit into Your SEO Strategies

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The rise of Reddit, in Google organic listings, has been propelled with the latest core algorithm update (March 2024). But how does this community platform fit into your existing SEO marketing strategy? While we believe it should not take focus away from work increasing transactions or equivalent value from your company, the support from these […]

Adding More E to E-E-A-T: The Winners of Google’s Latest Update

The latest Core algorithm update from Google is set to be one of the largest and longest on record. Since its announcement on 5th March 2024 we have seen many small changes appearing in both how the search results are presented and what type of content or website is appealing to Google. In this post […]

The Rise of Video Results in SERPs

Video content is an important part of marketing strategies, spreading information, and has grown on social media for years. With the rise of video platforms like TikTok, Instagram Reels, and Google’s acquisition of YouTube in 2006, it’s no wonder this content type is becoming more integral to the results page. We’re looking into just how […]

Why is Reddit Ranking So High in Google?

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Community forums have been around since the beginning of dial up internet, acting as an outlet for people to seek advice from like minded individuals. In 2005, Reddit came on the scene and has been a powerhouse social media platform ever since. But why focus on Reddit specifically? In March 2024, Google announced its latest […]

2024 – the Year Google Alternatives Appear

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In late 2023 Google’s dominance in the search market is starting to experience subtle yet notable shifts.  According to data from Statcounter, Google’s market share in search was 91.6% in October. This represents a modest decline of 0.79% compared to the same period last year, highlighting a small yet significant shift in the search market […]