Evolution not Revolution – Testing Google’s new Generative Experience’

Google Labs for Search Generative Experience

At first glance, Google’s new ‘Search Generative Experience’ looks to be a complete transformation of the way we search, and the way that organic search results are presented. However, from our extensive testing in Google Labs, we feel is more evolutionary in it’s delivery. to recap, “Search Generative Experience” is the new ‘AI’ search project […]

Is it time to check in with Bing?

Bing Logo 2023

Explore the power of Bing SEO in 2023 and beyond. In this article, we delve into the unique opportunities and challenges of optimizing for Bing, and how it can benefit your overall search strategy.

Do Google reviews help SEO in 2023?

Google Reviwer

In April 2022, Google My Business rebranded to become Google Business Profile (GBP). The rebrand firmly moved ‘my business’ away from just local business results to a much wider presence that could be relevant for almost all brands. As part of this shift, Google is now starting to consider review content (the words, not just […]